The conceptual metaphor LIFE IS A JOURNEY in animation film
CERES Palais, room "Ruhrpott" (4.13)
SFB 1475 MASTER CLASS
Guest Lecture by Dr. Charles Forceville (University of Amsterdam)
Visual and multimodal metaphor can be creative (following Black 1979), but also structural (following Lakoff & Johnson 1980, Johnson 1987). According to Johnson (1987), the Source-Path-Goal schema underlies the conceptual metaphor X IS A JOURNEY or, formulated more technically, PURPOSIVE ACTIVITY IS MOVEMENT TOWARD A DESTINATION. Forceville (2006, 2011) explores this metaphor in some documentary films that feature journeys; Forceville (Forceville & Jeulink 2011, Forceville 2013, 2017) extend these analyses to the medium of animation films. The presentation discusses some examples of wordless fictional animated “road movies” in terms of this central metaphor.
This lecture is part of the Master Class on “Multimodal Metaphor Analysis” with Dr. Charles Forceville (University of Amsterdam). The Master Class will comprise daily lectures, discussions and working sessions, organized by the Metaphor & Materiality working group.
